- Move beyond brochureware. Most visitors come online to be sold. They come 24/7. One of the most active times is Monday morning when they get to work after spending the weekend with an elderly parent.
- Bring traffic to your site with SEO - Search Engine Optimization
- Text is the fundamental element of bringing people to your site ... NOT grahics.
- Text is page-specific, and SEO is about optimizing individual pages of your site.
- Text is HTML based - not image based. Only text is indexable by search engines.
- Use keyword search to find the terms that people are entering into Google and Yahoo!
- A site map is a list of links to all pages on yoru web site. It helps search engines index all of your pages.
For examples, visit the VNSNY site: http://www.vnsny.org/
Stay tuned to this BLOG as we introduce you to "Web-Centric Marketing and Recruiting" for home health agencies, coming soon from Leading Home Care.